California: The Golden State of Luxury
Here, luxury is guided by a playful spirit, an openness to discovery and a love of the original and the innovative.
Family sailing in Santa Barbara harbor
Wellness Is in California’s Nature
California shines as the ultimate wellness destination, where rejuvenation is woven seamlessly into everyday life. Beyond world-class spas, the state offers an expansive spectrum of restorative experiences — nature-based healing, mindful design, culinary wellness, movement and indigenous practices — all set against some of the world’s most awe-inspiring landscapes. From the sun-soaked coastline and towering redwoods to desert oases and mountain retreats, California provides effortless access to nature’s most powerful remedies.
Vegan restaurant Blossom And Root in downtown Danville
The Culinary Scene
California’s culinary scene serves up a rich blend of artistry, authenticity and terroir, grounded in a Slow Food ethos. Chefs draw inspiration from the state’s unrivaled bounty — vibrant produce from family farms, sustainably raised meats from regenerative ranches and the freshest catch from Pacific fisheries — transforming superior ingredients into cuisine that is both innovative and deeply rooted in place. Infused with international influences and shaped by the state’s cultural diversity, California’s kitchens celebrate flavors from around the globe while reflecting their local foundations.
Natasha Bedingfield lights up the stage in Anaheim
Let Us Entertain You
California stands as the world’s cultural capital, offering travelers unparalleled access to entertainment and the arts. Here, VIP upgrades and red-carpet moments are not the exception but the expectation — whether it’s exclusive screenings and backstage passes in Hollywood, private gallery tours and curated arts itineraries in San Francisco or front-row seats at world-class concerts and major sporting events.
Grand Prix, held annually in Long Beach
Plan Ahead
Over the next few years, California will be an epicenter of global sports hosting 2026 FIFA World Cup matches, back-to-back Super Bowls (Santa Clara in 2026 and Los Angeles in 2027) and the 2028 Summer Olympic Games in Los Angeles.